Understanding viral content marketing [Infographic]

Viral content is the holy grail of social media marketing.  It’s what we’re all hoping and praying for every day – but we aren’t necessarily taking the correct steps towards it.  This infographic neatly sums up the criteria that most viral content fulfills then takes a look at a campaign that executed a flawless viral marketing campaign.  Well worth a read and a share I’d say.

Thanks to the chaps at Problogger for putting this together and a big hat tip to Voltier Digital for making it look so achingly beautiful.

Further reading

What is viral marketing?

Lessons in viral marketing from the s**t my Dad says

Understanding viral growth

The six simple principles of viral marketing

10 examples of amazing viral marketing videos

Has any of your content ever gone viral?  If so please take a moment to tell us about it.

Best wishes,

Pooky x

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